1000+ Tài Liệu chuyên ngành nhà hàng - khách sạn

Trang bị cho sinh viên những kiến thức căn bản và chuyên sâu về mặt lý luận khoa học trong công tác quản trị kinh doanh khách sạn – nhà hàng, làm nền tảng cho việc điều hành toàn bộ hoạt dộng của một doanh nghiệp khách sạn - nhà hàng.

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Công nghệ thông tin đã có những bước phát triển mạnh mẽ. Máy tính điện tử không còn là phương tiện quý hiếm mà đang ngày một gần gũi với con người.

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Một biện pháp hữu hiệu để có thể đứng vững trên thị trường của ngành kinh doanh khách sạn là phải quản lý nguồn nhân lực của mình một cách có khoa học và hiệu quả nhất.

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Cater to the savvy customer base of today, by optimally positioning your business website for smartphones and tablets.

Miễn phí

Why are your customers making return visits to your restaurant? Believe it or not, it isn’t necessarily your food.

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Explore how women are changing the restaurant industry, and what challenges they still face today in financing, pay, and benefits.

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How remodeling your front of house - seating, lighting, walls, floors, soundproofing, and bathrooms - can generate more revenue.

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Learn how to grasp the basics of today’s social media, get the timing right, find the right audience, and fine-tune your expectations.

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Is your employee handbook covering enough? Tips on conflict resolution, handling harassment, and how to talk to Millennials.

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Insider’s tips on best practices to effectively manage millennials and breaking down tension between workplace generations.

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How new and repeat customers can impact your marketing plan and help you increase overall sales at your restaurant today.

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Are you doing all you can to differentiate yourself in the market? We walk through how to build your brand from the ground up.

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Update your restaurant design, expand your space, and take your business to the next level with our exclusive restaurant remodeling tips.

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Focus on these three forms of restaurant advertising to get the highest returns on investment (ROI) on your budget.

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Trouble hiring? We walk through the process step-by-step, from writing a job description and reading resumes to how to set a salary.

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Four ways to make a great first impression on your customers, and bring in more sales, with an attractive menu design.

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Five restaurant marketing strategies to fill your revenue gap during the slow times, without impacting your core business.

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We walk through what to look for in a new POS system, online reservations, shift scheduling tools, and inventory management systems.

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What’s going to be hot — and not — in 2018 with restaurant operations, menu trends, and the state of the industry as a whole.

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Think ahead about the expected costs, variable expenses, and employment requirements to keep your restaurant cash flow intact.

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Hire, train, retain, discipline – inside tips on how to get the best resource for your restaurant and maintain a healthy bottomline.

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Everything you need to get started hiring — from writing the perfect job description to what questions must be asked during an interview.

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Learn to control costs through smarter scheduling, inventory tracking and less food waste, better suppliers, and menu design.

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How can you increase new customers, repeat visits, ticket size, and table turns to generate higher sales for your restaurant?

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June, July, and August can bring enormous opportunity to increase your summer restaurant sales if you plan ahead.

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See how forecasting your labor costs can help drive smarter hiring, better training, and operational changes that promote efficiency.

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Do you have the right equipment in your back of house to run your restaurant in the most efficient and profitable way?

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In this Second Edition, the authors have provided engaging new coverage and features that includes new case studies, an expanded section on ethics, new “Accounting in Action” vignettes, applied exercises, and new coverage of casinos, spas, and purveyors.

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This new edition updates and significantly revises 25% of the entries and has an additional 20 new entries. New online material makes it the most up-to-date and accessible Hospitality Management encyclopedia on the market.

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This book has the most thorough coverage of the hospitality industry, covering foodservice, lodging, and travel and tourism, hospitality careers, and hospitality management.

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