Management science in hospitality and tourism: theory, practice, and applications

Chuyên mục sách: Quản lý điều hành

Loại sách: Tài liệu miễn phí

Loại hình: Ebook

Người chia sẻ: Thich Tam Pham

"Management Science in Hospitality and Tourism is a timely and unique book focusing on management science applications in tourism and hospitality settings.

20-07-2020
143
Miễn phí
The academic scope of management science in today's world is rather interdisciplinary and not always necessarily quantitative. The books includes such topics as: quantitative approach to tourism systems; monitoring and forecasting tourist activities; measuring forecasting accuracy in hospitality; big data analytics and information system; best-worst scaling method; partial least squares structural equation modeling (PLS-SEM); demand analysis in tourism; frontier approaches to performance measurement in hospitality and tourism; evidence-based analytics for productivity measurement; capacity management using time series; gravity model; shift-share analysis; destination attractiveness and performance measures; overbooking research in hospitality; tourist satisfaction, an index approach; general performance measures in hospitality.

197758

Thành viên

1135

Sách miễn phí

151

Sách trả phí

42

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