The ultimate guide to entering the food service industry, The Upstart Guide to Owning and Managing a Restaurant provides industry insights and all the practical nuts-and-bolts information readers need to get started, including:
- Smart start-up basics
 -  Writing a winning restaurant business plan
 -  Developing the perfect menu for your target audience
 -  Creating front-of-house ambience and back-of-house efficiency
 -  Operating profitably
 -  Marketing opportunities to grow your business
 -  And an all new chapter on new and emerging technologies in the restaurant business!