An introduction to revenue management for the hospitality industry: principles and practices for the real world

Chuyên mục sách: Tài liệu & học thuật

Loại sách: Tài liệu miễn phí

Loại hình: Ebook

Người chia sẻ: Thich Tam Pham

Addressing an emerging course in hospitality management, this one-of-a-kind book outlines the basic elements of the revenue management process and the keys to effective revenue management planning.

15-07-2020
102
Miễn phí
Using the Rev MAP model as a guiding framework, it shows how to develop, implement, and evaluate a strategic management process. Professional profiles highlight key issues and career paths, while application chapters relate material to each segment of the hospitality industry.  A final chapter looks at trends and forecasts the future evolution of this important new field.

197758

Thành viên

1135

Sách miễn phí

151

Sách trả phí

42

Sách bán offline